Ready, Set, Go! Launch Success – Internet Marketing Business Success Plan!
As I recently just launched a new site, I really want success. That prompted me to evaluate what things could cause a successful launch or your Internet Marketing Business to fail. Jumping right in this is what I came up with.
Three Reasons Your Internet Marketing Business Can Fail
1) You Don’t Have A Plan.
Now with all types of social media sites popping up and all the technology, it’s hard to know where to focus. Plus bloggers use different tools and recommendations come fast and furious. So what you need is a plan.
What To Do? Choose some strategy of deployment for your website and/or products or business. It can be social media like Facebook, Twitter, other social media or some form of advertising. There are many avenues, hence you need to define a plan and execute it.
My day job (yes, I do have one 😉 is working in IT at pharmaceutical companies as a consultant. One thing is that we have to have a strategy (FDA requires it) when we plan to implement a system.
The Strategy document details everything we plan to do and we must do what we say in order for a successful deployment.
Same goes for your business. Instead of a validation/strategy plan (as in my field), we need to have a Business Plan. My latest launch of my new website was planned.
I documented everything I wanted to do and then went through each thing one by one, checking off items as I went, until the site was set up and running.
We must do this for our business for successful implementation – that is just the first step so that your business will not fail.
Donna Merrill is an expert on business plans and can help your get it all straightened out. Check out Donna and get some advice from her if you need to. When we follow our ‘plan’ we are due for success.
Final word on this – determine which social media sites to use, what technology, to blog or not to blog, etc. Make a plan, follow it. Don’t spread yourself too thin trying to do ‘everything’ and use every single site or tool that someone throws at you. You’ll be fast overwhelmed which can lead to defeat.
If something doesn’t work, give it a timeframe – set it up for success in that time. If you see no results in that time, move on to the next.
I’m a firm believer in not wasting time on things that are not showing me some near-immediate results. Identify your timeframe, set it, watch it work and if not, find another valuable tool to work with.
Some things do take time, so be honest in deciding your designated timeframe to evaluate ‘something.’ It’s a fine line because you’ve got to give it enough time to work to see if it’s worthy.
2) You’re Spread Too Thin.
As noted above, I have a regular 9 to 5 job. Even now as I write this post, I’m worried about getting it done and then trying to get some sleep so I can get up in the a.m. and drive an hour to work… well…you know the deal.
Then when I come home, I’ve got to eat, take care of dogs, exercise a little, clean anything that needs it and finally, may get on the computer to do my Internet Marketing. There is commenting on notable blogging leaders, there is writing the next post, there is interacting socially on social media developing relationships, there is working with team members to make sure they have what they need and fixing multiple problems. The list goes on and on.
However, I am specific about narrowing things down to something reasonable so that you can feel a sense of accomplishment in getting things done and seeing results.
Final word on this – its part of the program to being successful in Internet Marketing. But we have to know when to take a breather, sigh and let the air out.
On week-ends, I dance. During the day before bedtime, I walk – 25 minutes, about 2.5 miles – every day! Stress reliever and something we all need. Make sure you clear your mind before you jump in after a hard day at work. If we overwork ourselves, we will burn out too quickly and we will not be able to do our business, thus our business will fail.
Know how to take time for yourself even though you’re running a business.
3) You Have No Support System
I had a coach, but not the support of a group of people all with different skills to help you gain success.
It wasn’t until I joined a Mastermind group (quite by accident) that I finally started to meet people with the same goals as me.
We were all in the same age bracket and had experienced life. I found the support in this group fascinating, uplifting and building.
That’s when I started to see my progress and my business grow. You need a support system to build you up and tell you you’re doing it right (or wrong), how to correct it and praise you when you’ve done the right things.
I found that invaluable. Your Internet Business cannot fail when you have these things in place.
Your support system at home is also crucial. I can’t tell you how many times I’ve heard women or men say that their spouses don’t support what they do and inevitiably the business and possibly the relationship fails. What better way to success than to have your support by your side.
Your Internet Marketing Business will not fail if you have these things in place and implement them accordingly.
Anyway, that’s it. I hope this helps us think about what we need.
What do you do to make sure your business does not fail? Do you have these things in place? If so, how is your success or failure? Be honest. How is building your internet business working if you have these things in place.
Much love and inspiration to all.